About Eddie
Founder

As an artist and visionary, Eddie Zaratsian creates. He is fluent in the language of design and uses his expertise and natural talent to translate ideas and tell countless stories through his one-of-a-kind creations. Zaratsian cultivates a sense of wonder and connects us to the humbling and enlightening bounties of nature.

Zaratsian is a passionate educator who zealously teaches his renowned technique and expertise to aspiring artisans and master craftsman, including the talented team at Tic-Tock Couture Florals. As creative director and celebrated guru of Tic-Tock, his vision, methodology, and extensive experience, are reflected in the work of his dedicated team of designers. All artists and craftsman at Tic-Tock have been exclusively trained and mentored by the premier event designer. Zaratsian’s overarching artistic insight leads the team as they produce signature pieces that adorn life’s most important moments.

Zaratsian’s affinity for design is reflected through his event design company, Eddie Zaratsian Lifestyle, where he seamlessly turns an idea into truly tailored events. Each aspect, installation, sentiment, and petal, is carefully chosen and customized, from conceptualization until the final reveal. With over two decades of industry experience and an international clientele, Eddie Zaratsian Lifestyle features signature displays and bespoke creations that have been dreamed and specifically designed to reflect the essence of his clients and the celebration of life.